Presenter Information

Liberty University

Location

Williams Stadium

Event Website

https://www.liberty.edu/business/sport-leadership/

Start Date

27-10-2025 1:00 PM

End Date

28-10-2025 2:00 PM

Description

This study assesses how current changing rules with NIL (Name, Image, and Likeness) and revenue sharing are impacting the recruiting world—specifically how they influence prospective NCAA Division I football student-athlete decision-making. The topic is timely and ethical, addressing how recruiting strategies and athlete priorities are shifting due to evolving NCAA policies. It has drawn attention from fans, staff, and athletes, and even reached the Supreme Court, making it a relevant and impactful area of inquiry.

Comments

Elizabeth Rubright, Parker Goldstein, Shannon Icard, & Lainey Autry

Share

COinS
 
Oct 27th, 1:00 PM Oct 28th, 2:00 PM

From Tradition to Transaction - The Role of NIL in Shaping College Football Recruiting Culture

Williams Stadium

This study assesses how current changing rules with NIL (Name, Image, and Likeness) and revenue sharing are impacting the recruiting world—specifically how they influence prospective NCAA Division I football student-athlete decision-making. The topic is timely and ethical, addressing how recruiting strategies and athlete priorities are shifting due to evolving NCAA policies. It has drawn attention from fans, staff, and athletes, and even reached the Supreme Court, making it a relevant and impactful area of inquiry.

https://digitalcommons.liberty.edu/sport-leadership/Presentations/2025/9

 

To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.