Liberty University

Location

Williams Stadium

Event Website

https://www.liberty.edu/business/sport-leadership/

Start Date

27-10-2025 1:00 PM

End Date

28-10-2025 2:00 PM

Description

This study will explore the correlation between attendees’ levels of satisfaction with concessions at Liberty University men’s club sports D1 hockey games and their return attendance at future games. The insights derived from this research will inform collegiate hockey programs’ event concessions and attendance practices.

Comments

Isaac Smith, Erica Marshall, David Velez, & Elijah Grant

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Oct 27th, 1:00 PM Oct 28th, 2:00 PM

From Snacks to Seats - Examining the Influence of Concessions on Return Attendance for Liberty University Hockey

Williams Stadium

This study will explore the correlation between attendees’ levels of satisfaction with concessions at Liberty University men’s club sports D1 hockey games and their return attendance at future games. The insights derived from this research will inform collegiate hockey programs’ event concessions and attendance practices.

https://digitalcommons.liberty.edu/sport-leadership/Presentations/2025/8

 

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