Date

5-22-2024

Department

School of Communication and the Arts

Degree

Master of Fine Arts in Graphic Design (MFA)

Chair

Joseph Wright

Keywords

artificial intelligence, ai, artificial intelligence in graphic design, ai in graphic design, graphic design

Disciplines

Art and Design | Education

Abstract

Artificial intelligence is becoming more commonly used in the creative space. With the implementation of AI, it has provided many benefits to working design professionals making their workflow more efficient. AI has also proposed a potential threat to the careers of graphic designers by reducing job opportunities in art and design. This thesis will expand on areas where artificial intelligence is impacting the fields of art and design. Possible use cases will be expressed throughout, for example graphic designers eventually having to adapt and implement the use of AI daily to promote creativity and speed up workflow. After completing this research, a literature review was conducted and analyzed case studies and visual analyses. Based off the research throughout this thesis, two solutions were created to inform, teach, and educate designers and non-designers working in artificially-based design platforms about brand styling while utilizing online AI-driven design platforms. These two solutions consist of a do’s and don’ts style guide utilizing online AI-driven design platforms and a series of three infographics expanding on the impact AI has already made in art and design.

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