Publication Date
4-2020
School
School of Communication
Major
Communication Studies: Speech Communication
Keywords
mass communication, church, culture
Disciplines
Christianity | Communication Technology and New Media | Mass Communication
Recommended Citation
Hines, Abby, "Development of Mass Communication Strategies for Church Growth: Engaging American Culture" (2020). Senior Honors Theses. 983.
https://digitalcommons.liberty.edu/honors/983
Abstract
In this analysis, methods of mass communication employed by the church throughout its history will be reviewed. The context for this church study is specifically within American culture. Strategies for the most effective form of mass communication have evolved drastically within the past few years. For the church to properly engage in culture, it must understand the communication strategies that have intentionally or unintentionally been utilized throughout its history. An effective method of mass communication for the church is proposed.
Included in
Christianity Commons, Communication Technology and New Media Commons, Mass Communication Commons