School of Communication and the Arts


Master of Fine Arts in Graphic Design (MFA)


Chris T. Clark


at risk youth, adolescent, juvenile, delinquency, role model


Social and Behavioral Sciences


The youth in our communities are easily influenced. For this reason, they should not be left to govern themselves. More often than not, they have a few peers steering them in the wrong directions, enabling poor decisions, mostly to fit in, stand out, or some form of protection. Also, there are those who simply have no direction, wanting to live fast, grow up before their time and engage in high risk behaviors they consider having fun. The focus of my research aims to drive home the point that “consistent mentorship from successful adults” is an often overlooked solution in helping to correct an errant moral compass that most youth go through in critical, growing stages in their lives. The aim of this research was to highlight the importance that successful, positive and consistent role models have in reprogramming the way at risk youth think. After conducting my research, a solution was created to raise awareness of the power we all have, and the part we all play in curving juvenile delinquency. To raise awareness, a cohesive campaign was created to spread the word through magazines ads, posters, and a social media video. The consistency of negative, risky peer pressure is a factor all youth face, therefore role models should be as consistent and even more.