Publication Date



School of Visual and Performing Arts


Cinematic Arts


business plan, film, entrepreneurship, investing, movies


Film Production | Finance and Financial Management | Marketing


Every film, from the smallest indie to the biggest studio blockbuster, must be funded, and all investors who finance a movie expect that the movie will give them a return on their investment. In order to seek funding, many filmmakers create a business plan to present to potential investors. Beginning with the film industry as a whole, this paper will define a specific target audience and distribution plan for one film in order to create a business plan. The film, titled Intertwined, is an independent low budget family drama that will primarily raise funds through equity investors. This is a crucial time to test and prove the marketability of a film before it goes into production.