Date

May 2007

Department

Communication

Degree

Master of Arts (MA)

Chair

Cecil V Kramer

Primary Subject Area

Mass Communications

Keywords

millennial generation; media technology; media development; fantasy theme chains

Abstract

As we move into the future of , society has become more involved with the media they consume. Younger generations in the past generations have been effected and have affected media development in various ways. The Millennial generation of today is no exception. This thesis discusses the effects of media on the millennial generation through fantasy theme chains of an original video narrative. Millennial students will watch the narrative and discuss with other Millennials the themes presented and perceived from the video. The results from this study will give a look into how millennial interaction about visual media makes a difference in the area of media.

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