Master of Arts (MA)
Primary Subject Area
Gender Studies; Mass Communications
Through the implementation of the transformational leadership theory and selfconstructed metaphors this study seeks to understand the self-perceived leadership characteristics of female producers. By means of qualitative analysis, the leadership characteristics of twelve female producers have been subjectively and objectively analyzed. A survey constructed using the transformational leadership characteristics found by Bemard Bass, the characteristics of groundbreaking women found by Barbara Polnick et al., as well as the emotional intelligence leadership characteristics presented by David Goleman et al., was electronically distributed to twelve women from six different television news and entertainment stations in the United States, Canada, and England. The findings of this study show the twelve women to perceive themselves as charismatic-inspirational leaders with supporting characteristics from the groundbreaking and emotional intelligence categories, within their roles as producers in the medium of television news and entertainment.