Publication Date
2011
School
School of Communication
Major
Communication Studies: Advertising and Public Relations
Primary Subject Area
Mass Communications; Business Administration, Marketing
Keywords
social media, business, marketing, public relations, advertising
Disciplines
Advertising and Promotion Management | Marketing
Recommended Citation
Raush, Emily, "Social Media: Revolutionizing the Business World" (2011). Senior Honors Theses. 259.
https://digitalcommons.liberty.edu/honors/259
Abstract
Public communication avenues were greatly affected through the invention of the Internet; however, what has developed communication processes even further is the rise of social media. This thesis explains how the utilization of social media tools is revolutionizing the business world and also provides information to understand the direction in which social media is heading.